Solutions By Text came to The Starr Conspiracy for a branding facelift. As the Design Lead and Senior Art Director, I developed a new visual strategy, design system, and updated website. Not only did their brand look more modern, but their new visual identity system perfectly aligned with their business objectives. The primary stakeholder was so pleased that she stopped me midway through the presentation to express her joy, excitement, and instant approval of the visual strategy. 🤯 Talk about true makeover success! ✨
Deliverables: Rebranded Visual Identity System/ Visual Strategy/ Design System/ Website
Tools 🎨: Adobe Illustrator/ Photoshop/ InDesign
Credits: Erin Sanders, Creative Direction/ Monique Monchelle Jones, Design Lead & Art Direction
Designed while employed at The Starr Conspiracy, LLC

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